Case Studies

Market Research on Vehicle Insurance Adoption Behavior

The client is a US-based Insurance company. They wanted to conduct a consumer research concerning Auto insurance penetration in order to understand the consumer behavior towards insurance adoption and underlying reasons for the same. The sub-objectives of the study included:

  • Market share of auto Insurance & its penetration in India
  • Major insurance players in India and their market share
  • Penetration of third party & comprehensive insurance and findings
  • Consumer Behavior – Insurance awareness, perception, adoption, brand preference, buying considerations, reasons for not insuring
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Inventory Audit Software for Warehouse Audit

Objective

A leading mystery shopping company in India used 1View to evaluate the inventory management for an IT brand by its partners across India. Inventory audits were conducted across all the specified warehouses on the same daychecking if the inventory levels were as per the master stock report and validating any variance that was observed in the audit. The evaluation was done on following key parameters:

  • Physical inventory available
  • Monitor Inventory Deviation
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Mystery Shopping Software for Spa Chain Audits

Objective

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Channel Loyalty Program for Electric Parts Retailers

Objective

  • Themain objective from the client was to directly engage with electric parts and hardware retailers across the country and promote sales of their brands
  • The requirement was to run a business linked, points based, long term loyalty program
  • To realize this objective, we conceptualized and executed a loyalty program to effectively engage client’s 400+ Retailers across the country
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Sales Force Automation for Brother International UAE

Brother International, leading multi-national famous for its Fax Machines, Printers and many other electronic equipment, wanted to closely monitor promoter performance and sales numbers to decide on the ROI of the sales force deployed in UAE. They were looking for a Sales Force Automation solution which will help them to track following parameters:

  • Promoter Discipline
  • Target vs. Achievement
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