Case Studies

Training Program for Flipkart Authorized partners

With the commencement of Digital India campaign in 2015, if there is one industry that has taken center stage in India, it is e-commerce. Online marketplaces are changing the way India shops. E-commerce in our...

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Distributor Satisfaction Study for Mars

Mars Pet Care division wanted to assess the satisfaction level of Distributors Pan India with the business at large and day-to-day operational processes & policies.The key study parameters included:

  • Ordering and...
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Visual Merchandising for Acer

Acer India, one of India’s leading Computer & Laptop brands, tied up with Channelplay to enable PoSM (Tent cards, Posters, Buyers guides, Highlighters etc.) deployment at all Acer retail outlets across India. The...

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Mobile App based Loyalty Program for an FMCG brand

The main objective from the client was to create a mobile app based solution which can be used by the field Sales team to enrol outlets into the loyalty program, take orders, upload invoices and keep track of...

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An SFA-enabled Growth Story for an Indian Cosmetic Brand

One of the budding Indian cosmetics company, which was founded only in late 2015, was aiming for an aggressive expansion strategy in late 2017 after experiencing a moderate growth in first one and half years of its...

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A Fashion Retailer Appoints Channelplay as Mystery Shopping Agency

Citistyle, well known for its value fashion stores, wanted to understand the gap between the Standard Operating Procedures (SOPs) and the actual Customer Experience.

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Deployment of Non Lit Flex Boards for Paytm Payments Bank

With the successful deployment of Flange for Paytm payments bank, Channelplay was further contacted by Paytm Bank for the production and deployment of Non Lit Flex Boards at 12000 plus outlets. These outlets are...

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Fabricator Loyalty Program for a Steel Company

The main objective from the client was to start engaging with and incentivising fabricators and contractors on purchase of steel of the brand. To do that, the approach was to create a platform to engage with...

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Mosaic Appoints Channelplay as Digital Signage Partner for Retail

The Mosaic company is the world’s leading producer and marketer of crop nutrition. They have partnered with Channelplay to design manufacture and install "Digital Floor standing Units (FSUs)” at 100 distributor's...

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Field Force Automation for an Importer of Leading Beauty Product Brand

One of the leading importers of major international salon and beauty care product brands was looking for a Field Force Automation solution for its entire sales hierarchy that includes Beauty Advisors, Sales...

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