Sushma Group is a dynamic and rapidly growing Real Estate developer in Punjab. The company focuses on delivering highest standards of quality & transparency in all their projects. To ensure that the same values are reciprocated by their sales staff, they wanted to conduct Mystery Shopping at their site offices.
Tag Heuer wanted to build customer’s trust by offering uniform prices across all outlets. To ensure this hygiene, mystery shopping was conducted to analyze the Market Operating Price (MOP) and discounting patterns. The other parameters which were evaluated were staff interaction, product knowledge and showroom hygiene.
Bvlgari, a prominent luxury watch maker, was facing price irregularities across its authorized dealers Pan India, thereby creating trust issues with consumers. To address this challenge, mystery shopping was conducted to check Market Operating prices suggested by Bvlgari and check the discounting patterns as well.
HMD Global, the sole owners of Nokia phones in India, wanted to evaluate their regional distributors (RDS). Retailers, as a practice, submit mobile phones of consumers which are eligible for replacement and then further RDS claim the replacement devices from HMD. Operations audits were conducted to assess whether RDS are compliant to the replacement process in accordance with HMD claim guidelines.
Mahagun Group, one of the leading real estate developers in Noida wanted to conduct mystery shopping to evaluate the sales process adherence & service quality of their project office staff. The aim was to identify and fill the gaps throughout the complete buying journey of the consumers.