Case Studies

Field Sales Attendance Tracking for Gold Fogg

In Consumer Product companies which are in the inception and growth phase, lot of investments are made in adding manpower. The ability to track the man power added on their daily compliance is very important in these phases. It also inculcates a company wide culture of compliance and discipline at the beginning itself. Gold Fogg was one such company which had utilised 1Channel to tack the attendance and daily compliance by its employees.

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1Channel App for Portronics Secondary Sales Automation

The main objective of the project was to deliver a mobile app and we based software portal for the sales force automation of secondary sales for Portronics. The scale of the project was low to begin with but the client organization could derive value out of the product and thereby agreed to pay the charges for the minimum scale required.


1Channel, our in-house mobile based field force automation solution, was the perfect fit for the client’s requirement. Built with a focus on process compliance monitoring and streamlining of field reporting, it improved secondary sales governance in the following manner:   

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App and Software to manage Primary & Secondary Sales for Tropolite

The main objective of the project was to collect the orders from retail stores through a fool proof system for the products of Tropolite Foods. Additionally, the client did not have a database of existing outlets which was created through the system. The application was successfully piloted in Delhi region and later rolled out to the entire country. 

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Salesman Tracking and Automation app for AO Smith

The client, a leading consumer electronics brand, had the following requirements:

  • To capture daily attendance of all in-store demonstrators (ISDs) and use it for pay-rolling
  • To capture device sale information from multi-brand stores
  • To ensure fool proof data capture through GPS tagging and timestamp
  • To represent the data collected through interactive charts and dashboards
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Visual Merchandising Field Force Tracking and Automation App for Pernod Ricard

The main objective of the project was to standardise and monitor visual merchandising operations in outlets selling Pernod Ricard products. The requirement was to modify the app to fit exactly into the workflow of the field staff and report merchandising execution level on a real time basis. The pilot was conducted in a couple of states and will be expanded to the rest of the country after stabilization and adoption. 

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