Insights

How Mystery Shopping Can Help Evaluate Online Customer Experience?

Customer service is the backbone of any business and it has always been a priority element for the brand. With technology taking majority of the workload, it is imperative for...

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How Mystery Shopping can help evaluate Consumer Experience at Salons?

With growing urbanization and rising disposable incomes, consumers have started availing a variety of services from salons. There has been an increasing frequency of visit to...

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Measuring Customer Experience at QSR’s through Mystery Shopping

Quick Service restaurants (QSR) continue to be a significant segment of the Indian Food Service Industry. However, since it is one of the most out there, it is also affected by...

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Assessing Consultative Selling through Mystery Shopping

Products & services are sold by way of different approaches. In retail segments where there is significant product, price or service delivery differentiation, sales staff focus...

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Measuring Dining Experience through Restaurant Mystery Shopping

Food service has always been a high potential industry given the rise in consumer disposable incomes and higher occasions of eating out. However, consumers tend to have less...

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Measure Customer Experience at Real Estate Site using Mystery Shopping

Real estate is a high consideration purchase – both in terms of value and time invested by customers.  For such industries, customer experience is of integral importance which...

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Essentials of conducting Restaurant Kitchen Operational Audits

A large proportion of population loves eating out. They love the food and almost visits some restaurant every week. But what if one day you come to know that your favorite...

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Measuring After Sales Service Experience through Mystery Shopping

Even if a brand manufactures good products at great prices, a poor after-sales service experience can tarnish its reputation. Most likely, we all have had a poor experience...

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Assessing Manpower Integrity through Mystery Shopping

“In looking for people to hire, look for 3 qualities: Integrity, Intelligence & Energy. And if they don’t have the first, the other two will kill you.” - Warren Buffet

Mystery...

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Measuring Service Quality through Mystery Shopping

Service quality is the delivery of excellent or superior service relative to customer expectations. Due to the inherent characteristics of services like intangibility,...

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Featured Case Studies