About Us

About us

Our Values


By delivering exceptional work, by going the extra mile to make our customer's life easy and simply by being great people to work with - we strive to delight our customers.


If something is expected of us – we are dependable in all circumstances. If we see a problem that affects us – we are proactive in making it our problem. If it is difficult – we are resourceful and persistent. In a nutshell - we are the owners of our business.


Our colleagues are our friends and we find joy in our work by being positive, collaborative & easy. We celebrate our wins together and fight through challenges and failures with spunk.


Even when we are good - we want to be better. We are always questioning, always learning, always improving.

Our Purpose

To create an environment and tools that enable field workers to do their best work, achieve their true potential and lead a rewarding professional life.

To help our customers get the best work from their field workers, leading to more investments and increased employment.

Our Brand Promises

RELIABLE VISIBILITY GUARANTEED : Real-time, reliable and error-free visibility into the field operation is at the heart of our business.

BETTER PRODUCTIVITY GUARANTEED : What you measure, you can manage. We capitalize on reliable data visibility to incentivize action and eliminate waste, and guarantee best in class productivity.

GREAT CUSTOMER EXPERIENCE GUARANTEED : Whether through our people or through our technology interface - we deliver great customer experience.


Our Success Drivers


Business competency and execution capability across channels and industries are the key criteria on which we've built our team.  Our management team comes from companies known for their execution excellence, have worked for multiple demanding clients in Channelplay, and are motivated and incentivized through our entrepreneurial culture and reward systems to deliver their best.

Our field teams are selected through a rigorous process, and we provide best-in-industry HR environment to attract and retain talent.


We start programs of hundreds of people within weeks, our people deliver millions of transactions a month, and our support functions serve thousands of people across hundreds of cities. Market visits, stock & order, VM,  retail audits, claims processing, asset deployment and dozens of other critical activities are run through processes that are battle tested for the world's most demanding clients. We create processes that are replicable, measurable and closed loop - and process based execution is the only way of doing business at Channelplay.


If you cant measure, you cant manage it. If your data is not reliable, you'll spend more time arguing on data than managing your business. Realization of these facts, and the unavailability of existing solutions was the key driver for starting Channelplay.

We deploy technology to measure performance reliably, transparently and in real time; and to plan, execute and improve basis metrics. We're proud that 1Channel is not only the heart of our operation, but also trusted by dozens of clients to manage their own operations.

Our Case Studies