Case Studies

Retailer Segmentation for a FMCG Brand

Kohinoor is one of the leading brands in India, mainly known for its best quality Basmati Rice. Having started its glorious journey in 1976, McCormick Kohinoor business has recently launched spices range in select markets. The client wanted us to conduct retailer research to identify influencers and blockers of success in order to do retail optimization.

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Mystery Shopping for a Hospital Chain

Rainbow Hospital, an Indian Chain of Pediatric Hospitals, focuses on pediatric and maternal healthcare services. Keeping this aim in mind and to continue serving excellence in child care, women care and fertility, Rainbow Hospitals got Mystery Audits conducted at their chain hospitals in Hyderabad, Bengaluru, Vijayawada and Delhi.

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In Shop Branding for Tally

Tally has software distribution partners across India. They wanted to create awareness about there GST ready campaign & decided to change the in shop branding across geo network.

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Festive Trade Scheme for Stationery Dealers

The main objective from the client was to create a platform to run a festive campaign for stakeholders at all levels of Stationery products supply chain and incentivize them on the business they are generating for the client during the peak season period. The program would target Distributors, Direct Dealers and Wholesalers across the country. All qualified partners were invited to regional events where they were given assured rewards. A lucky draw was also conducted and the winners were given out bumper prizes.

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Mystery Shopping Software for a Russian Client

Klientomania, a total solution provider for mystery shopping in Russia famous in assisting their clients in improving customer experience. They offer services and workout strategies for working with clients, collect feedback from customers, create standards and look for chips from competitors. They wanted to streamline their mystery shopping operations for which they were looking for a Mystery Shopping Management Software which could help them to automate the processes related to mystery shopping. They were looking for a software which could give their clients complete representation of audit findings in dashboard format and help them assess the following key service parameters:

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