Sales teams are usually scaled up when companies are confident that they deliver value. It is also a reasonable rule of thumb that a salesperson delivers more value after learning the ropes. Depending on the category, this learning of the ropes could be a couple of months or six, but there is a period of time when the company is 'investing' via the salesperson's salary for future returns.
Attrition tends to shake this thesis. The point of departure may be too soon after the investment phase and so the hiring acquires a hue of sunk investment. As a company that prides itself on delivering execution in the channel, Channelplay takes attrition very seriously.
Abhishek, Product Consultant at Acer, says, “Channelplay dhyaan rakhta hai. One of the best perks of working with Channelplay is that there are zero salary delays. But that's not all, whenever we face an issue, we don't have to go through hoops and loops to get it resolved. We simply shoot an email to the dedicated help-desk. And it works.”
With an average daily query volume of more than 150, an average satisfaction score of 83%, and an average response time of 1 hour and 17 minutes--we reckon that we have been able to shave off a whole percentage point from the monthly attrition rate across programs by improving our help-desk. Apple, for example, stands at an attrition rate of 1.81%.
It is not the only intervention, of course. Attrition is a problem we attack from different angles, day in, day out. One of the many reasons why companies turn to Channelplay for running people- intensive execution plans in the channel.
Also, one of the many reasons why you should be discussing your channel with Channelplay, whether it be people, visual merchandising, loyalty programs, retail audits, or indeed the wonderfully seamless full channel-tech stack. Quite simply, think channel, think Channelplay.