The project was to run a scratch card-based rewards program during festive period to boost sales of the leading automobile brand of the country. Customers who took part in the offer received a scratch card through...
The client is one of the leading automobile manufacturers of the country and wanted to run a consumer rewards campaign during the festive season. We designed the process flow, created the technology, put together the...
The main objective from the client was to create a loyalty program for retailers which would act as a platform for incentives and communication regarding their products. To do that, the approach was to develop a...
The main objective from the client was to develop and nurture the trade network of a newly launched brand with independent distribution hierarchy. To do that, the approach was to create a platform to engage with...
The client decided to run a campaign to connect with customers of premium photography lenses. Customers of the identified models were eligible for rewards over the course of the program. The deliverables were to...
The main objective from the client was to create a mobile app based solution which can be used by the field Sales team to track the performance of Channel Partners, Plan their sales and play their part in various...
The main objective from the client was to create a mobile app based solution which can be used by the field Sales team to track the performance of Retailers and Electricians in the loyalty programs and play their...
The main objective from the client was to create a platform to capture, validate and incentivize sales of their monitors in multi-brand stores who purchase from their distributors. To realize this objective, we...
Every company has one common thing at its core – people, it’s real assets. These people are the company’s employees, who work in various roles to fulfil its purposes. For a company to perform well, it needs to be or...
Claim management is one of the important aspects of running a sales staffing program successfully. Depending on nature of the program, the number of people required to travel, and extent of travel will vary, l...
Sales Operations is a division within a business that is charged with ensuring the efficiency and effectiveness of the company's sales. Sales Operations supports the company's sales team by creating, evaluating and ...
Outsourcing sales staffing business is a common phenomenon across brands due to its different advantages. Important point for brands to understand and evaluate is the extent of outsourcing. Without clear objectives ...
In our previous articles, we have highlighted in detail, the importance of signages and how do organisations benefit from them. Signages range from huge displays to small indoor/outdoor units. In this article we wil...
In today’s business environment, outsourcing of sales staffing is a common practice. “Every coin has two sides” – outsourcing of sales staffing has its own advantages and disadvantages. Let’s look at the major...
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